09May

Iceberg Wave

Iceberg Wave Species: White oak or Walnut Grade: Aged Character with Knots Surface Texture: Fine Sawn or Smooth Cut Pattern: Curved Thickness: 1 3/16 inches (30.16 mm) Tiles/Box: 16 Coverage/Tile: 1.29 sq. ft. (0.120 m2) Coverage/Box: 20.64 sq. ft. (1.92 m2) Weight/Tile: Walnut – 3.80 lbs. ; White Oak 4.14 lbs. Weight/Box: Walnut – 64.65 lbs. ; White Oak 70.12 lbs. Install Direction: Horizontal, Vertical or Diagonal Installation: Construction Glue and Fine Needle Nails Colors: 12 Available Fire Resistant: Optional “A Rating” Fire Retardant  

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09May

Brown Ash Wave

Brown Ash Wave Species: White oak or Walnut Grade: Aged Character with Knots Surface Texture: Fine Sawn or Smooth Cut Pattern: Curved Thickness: 1 3/16 inches (30.16 mm) Tiles/Box: 16 Coverage/Tile: 1.29 sq. ft. (0.120 m2) Coverage/Box: 20.64 sq. ft. (1.92 m2) Weight/Tile: Walnut – 3.80 lbs. ; White Oak 4.14 lbs. Weight/Box: Walnut – 64.65 lbs. ; White Oak 70.12 lbs. Install Direction: Horizontal, Vertical or Diagonal Installation: Construction Glue and Fine Needle Nails Colors: 12 Available Fire Resistant: Optional “A Rating” Fire Retardant  

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09May

American Walnut Wave

American Walnut Wave Species: White oak or Walnut Grade: Aged Character with Knots Surface Texture: Fine Sawn or Smooth Cut Pattern: Curved Thickness: 1 3/16 inches (30.16 mm) Tiles/Box: 16 Coverage/Tile: 1.29 sq. ft. (0.120 m2) Coverage/Box: 20.64 sq. ft. (1.92 m2) Weight/Tile: Walnut – 3.80 lbs. ; White Oak 4.14 lbs. Weight/Box: Walnut – 64.65 lbs. ; White Oak 70.12 lbs. Install Direction: Horizontal, Vertical or Diagonal Installation: Construction Glue and Fine Needle Nails Colors: 12 Available Fire Resistant: Optional “A Rating” Fire Retardant  

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05May

A Guide to Wood Species

A Guide to Wood Species In the pictures below, the upper half shows the wood finished with water-base urethane; the bottom with oil-modified polyurethane.   American Cherry (Black Cherry) Native to eastern North America. Heartwood is light to dark reddish brown, lustrous; sapwood is light brown to pale with a light pinkish tone. Some flooring manufacturers steam lumber to bleed the darker heartwood color into the sapwood, resulting in a more uniform color. Color darkens significantly with age. Grain is fine, frequently wavy, with a...

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Maple Natural – 5″
27Apr

Maple Natural – 5″

Maple Natural – 5″ The Maple Natural – 5″ flooring from the Crystal Valley collection sounds exquisite! Its smooth finish, minimal divots, and knots make for a sleek and refined look that would enhance any space, whether it's modern or more traditional in style. It's great to hear that there are options available in both Premium and Select grades, catering to different preferences and needs. The Maple Natural – 5″ micro-beveled edges and superior Urethane with Aluminum Oxide coating not only add...

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Premium American Walnut – 7″ – Unfinished
26Apr

Premium American Walnut – 5″ – Unfinished

Premium American Walnut – 5″ – Unfinished Premium American Walnut – 5″ – Unfinished: This line of unfinished engineered flooring is a canvas for your imagination. Milled to perfection from our most selective Premium grade of raw materials, the exceptionally thick 4 mm wear layer and engineered construction allows for installation directly over concrete. Get all of the amazing qualities of unfinished solid flooring without the warping, cupping, and installation complexities of installing solid hardwood. With options in American White Oak,...

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07Apr

Threshold

Red Oak (Different colors – stains) White Oak (Different colors – stains) Hickory (Different colors – stains) American Cherry (Different colors – stains) Maple (Different colors – stains) Walnut (Different colors – stains) Brazilian cherry (Different colors – stains) Brazilian Walnut (Natural) Carbonized Bamboo (Vertical and horizontal) Natural Bamboo (Vertical and horizontal) Strand Woven Bamboo (Different colors – stains) Acacia (Different colors – stains) We have even more wood species 1/2 in. Thick x 2 in. Wide x 78in. Length  

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04Apr

Stair Nose

Red Oak (Different colors – stains) White Oak (Different colors – stains) Hickory (Different colors – stains) American Cherry (Different colors – stains) Maple (Different colors – stains) Walnut (Different colors – stains) Brazilian cherry (Different colors – stains) Brazilian Walnut (Natural) Carbonized Bamboo (Vertical and horizontal) Natural Bamboo (Vertical and horizontal) Strand Woven Bamboo (Different colors – stains) Acacia (Different colors – stains) 3/8 or 1/2 or 3/4T. x 2 W. x 78 Length Length We have even more wood species  

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03Apr

T-Molding

Red Oak (Different colors - stains) White Oak (Different colors - stains) Hickory (Different colors - stains) American Cherry (Different colors - stains) Maple (Different colors - stains) Walnut (Different colors - stains) Brazilian cherry (Different colors - stains) Brazilian Walnut (Natural) Carbonized Bamboo (Vertical and horizontal) Natural Bamboo (Vertical and horizontal) Strand Woven Bamboo (Different colors - stains) Acacia (Different colors - stains) 3/8 in. Thick x 2 in. Wide x 78 in. Length We have even more wood species  

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02Apr

Quarter Round – Base Shoe

Red Oak (Different colors – stains) White Oak (Different colors – stains) Hickory (Different colors – stains) American Cherry (Different colors – stains) Maple (Different colors – stains) Walnut (Different colors – stains) Brazilian cherry (Different colors – stains) Brazilian Walnut (Natural) Carbonized Bamboo (Vertical and horizontal) Natural Bamboo (Vertical and horizontal) Strand Woven Bamboo (Different colors – stains) Acacia (Different colors – stains) We have even more wood species 1/2 or 3/4 x 3/4 or 1/2 x 78in. Length  

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02Apr

Reducer

Red Oak (Different colors – stains) White Oak (Different colors – stains) Hickory (Different colors – stains) American Cherry (Different colors – stains) Maple (Different colors – stains) Walnut (Different colors – stains) Brazilian cherry (Different colors – stains) Brazilian Walnut (Natural) Carbonized Bamboo (Vertical and horizontal) Natural Bamboo (Vertical and horizontal) Strand Woven Bamboo (Different colors – stains) Acacia (Different colors – stains) We have even more wood species 3/8 or 1/2 or 3/4 in. Thick x 2 in. Wide x 78in. Lengt    

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Dove Paradigm Flooring Performer PLUS SPC plank — 6mm thick 9-inch wide, dark greyed-brown
19Apr

Waterproof LVP Performer PLUS SPC Dove PPPSPC2033 6mm — Paradigm

Bastrop 207 Serendipity Collection Floors • 6MM SPC SERIES • Rich espresso brown with amber-streaked grain 100%Waterproof SPC Core 20 MilWear Layer GREENGUARD Gold+ FloorScore 50-YearResidential Warranty Attached IXPEAcoustic Pad In StockPickup in Santa Clara Quick Answer What is Bastrop 207? A quality SPC option for high-traffic spaces. Bastrop 207 sits in this line as rich espresso brown with amber-streaked grain — a neutral option versatile across transitional and modern designs. Is it waterproof? The core is a stone-polymer build, minimum 60% stone by content, and that density is why a leak...

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Warbler Paradigm Flooring Performer PLUS SPC plank — 6mm thick 9-inch wide, light warm beige
19Apr

Waterproof LVP Performer PLUS SPC Warbler PPPSPC2028 6mm — Paradigm

Bastrop 207 Serendipity Collection Floors • 6MM SPC SERIES • Rich espresso brown with amber-streaked grain 100%Waterproof SPC Core 20 MilWear Layer GREENGUARD Gold+ FloorScore 50-YearResidential Warranty Attached IXPEAcoustic Pad In StockPickup in Santa Clara Quick Answer What is Bastrop 207? A quality SPC option for high-traffic spaces. Bastrop 207 sits in this line as rich espresso brown with amber-streaked grain — a neutral option versatile across transitional and modern designs. Is it waterproof? The core is a stone-polymer build, minimum 60% stone by content, and that density is why a leak...

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Swallow Paradigm Flooring Performer PLUS SPC plank — 6mm thick 9-inch wide, creamy beige
19Apr

Waterproof LVP Performer PLUS SPC Swallow PPPSPC2026 6mm — Paradigm

Creamy beige with subtle golden · 100% waterproof · Performer PLUS collection ✓ FloorScore Certified Laboratory tested emissions profile independently verified ✓ 20 mil Wear Layer Survives daily abuse from pets, furniture movement, and heavy use ✓ Lifetime Residential Warranty Covered by Paradigm Flooring for as long as you live here Quick Answer What is Swallow? Designed for kitchens, baths, and whole-home installs where a neutral grounding works under varied cabinet styles. Swallow's creamy beige with subtle golden reads grounded across both transitional and modern interiors. Is it waterproof? Yes — 100% waterproof. Stable...

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Tern Paradigm Flooring Performer PLUS SPC plank — 6mm thick 9-inch wide, greige-brown
19Apr

Waterproof LVP Performer PLUS SPC Tern PPPSPC2027 6mm — Paradigm

Greige-brown with balanced warm undertone · 100% waterproof · Performer PLUS collection ✓ FloorScore Certified Independently certified emissions limits for indoor spaces ✓ 20 mil Wear Layer Designed to absorb years of wear from pets and moving furniture ✓ Lifetime Residential Warranty Paradigm Flooring protects your investment through original ownership Quick Answer What is Tern? Part of the scuff-resistant tier — Performer 20MIL with the addition of MaaXguard surface technology, named exclusively after birds (27 colors) — built for daily use in Bay Area kitchens, bedrooms, and whole-home runs. Tern reads grounded...

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Partridge Paradigm Flooring Performer PLUS SPC plank — 6mm thick 9-inch wide, warm honey-amber
19Apr

Waterproof LVP Performer PLUS SPC Partridge PPPSPC2024 6mm — Paradigm

Warm honey-amber with sandy beige undertones · 100% waterproof · Performer PLUS collection ✓ FloorScore Certified Independently certified for indoor air quality ✓ 20 mil Wear Layer Commercial-grade thickness handles years of high-traffic wear ✓ Lifetime Residential Warranty Backed by Paradigm Flooring for as long as you own your home Quick Answer What is Partridge? The scuff-resistant tier — Performer 20MIL with the addition of MaaXguard surface technology, named exclusively after birds (27 colors). Partridge sits in this line as warm honey-amber with sandy beige undertones — a neutral option versatile across...

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Pheasant Paradigm Flooring Performer PLUS SPC plank — 6mm thick 9-inch wide, warm weathered grey
19Apr

Waterproof LVP Performer PLUS SPC Pheasant PPPSPC2025 6mm — Paradigm

Warm weathered grey with organic feel · 100% waterproof · Performer PLUS collection ✓ FloorScore Certified Verified low-VOC performance by third-party certification ✓ 20 mil Wear Layer Handles pet damage, furniture drag marks, and constant foot traffic ✓ Lifetime Residential Warranty Paradigm Flooring-backed durability for your years as homeowner Quick Answer What is Pheasant? A neutral option popular with Bay Area designers, contractors, and homeowners doing rental upgrades, kitchen/bath remodels, and whole-home projects. Pheasant's warm weathered grey with organic feel works across varied design directions. Is it waterproof? Yes — 100% waterproof, with warranty...

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Kingfisher Paradigm Flooring Performer PLUS SPC plank — 6mm thick 9-inch wide, warm-toned dark grey
19Apr

Waterproof LVP Performer PLUS SPC Kingfisher PPPSPC2022 6mm — Paradigm

Warm-toned dark grey with weathered appeal · 100% waterproof · Performer PLUS collection ✓ FloorScore Certified Third-party emissions testing and air quality validation ✓ 20 mil Wear Layer Endures scratches from claws, furniture legs, and everyday impact ✓ Lifetime Residential Warranty Your home, your ownership: Paradigm Flooring backs it all Quick Answer What is Kingfisher? Versatile across modern, transitional, and contemporary interiors. Kingfisher's warm-toned dark grey with weathered appeal works under painted whites, oak, walnut, and shaker cabinet styles equally well — a neutral foundation that supports varied design decisions. Is it waterproof? Yes...

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Mockingbird Paradigm Flooring Performer PLUS SPC plank — 6mm thick 9-inch wide, rich caramel-kissed warm brown
19Apr

Waterproof LVP Performer PLUS SPC Mockingbird PPPSPC2023 — Paradigm

Rich caramel-kissed warm brown · 100% waterproof · Performer PLUS collection ✓ FloorScore Certified Verified low-emission construction verified by third party ✓ 20 mil Wear Layer Stands up to years of foot traffic in busy homes and offices ✓ Lifetime Residential Warranty Protected by Paradigm Flooring throughout your ownership Quick Answer What is Mockingbird? Bay Area buyers choose Mockingbird for whole-home installs where a neutral grounding works across multiple cabinet directions. Rich caramel-kissed warm brown reads grounded under both foggy mornings and golden-hour afternoons. Is it waterproof? Yes — 100% waterproof. Handles pet accidents,...

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Cardinal Paradigm Flooring Performer PLUS SPC plank — 6mm thick 9-inch wide, rich amber-brown
19Apr

Waterproof LVP Performer PLUS SPC Cardinal PPPSPC2019 6mm — Paradigm

Rich amber-brown with muted earthy · 100% waterproof · Performer PLUS collection ✓ FloorScore Certified Third-party validated for volatile organic compound limits ✓ 20 mil Wear Layer Built thick enough for the wear patterns of active households ✓ Lifetime Residential Warranty Paradigm Flooring stands behind this floor for your entire tenure Quick Answer What is Cardinal? A versatile neutral flooring option for contemporary and transitional Bay Area homes. Cardinal works equally well in whole-home installs and single-room refreshes, grounding the room without competing with cabinet selection. Is it waterproof? Yes — 100% waterproof. Designed...

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